Personal Branding & Visibility Program

WHAT THIS PROGRAM DOES

In this program, we focus on four things:

1. discover your unique value proposition

We uncover all the amazing things you have done (and loved) throughout your career: the outcomes, the learnings, the problems you’ve solved. Not generic strengths language, the specific, hard-to-replicate value only you bring.

2. Build your narrative

We turn that into a clear, precise professional story, one that works whether you’re in a stakeholder conversation, a promotion discussion, or a sponsorship moment. Same story, adjusted for the room, never rebuilt from scratch.

3. Activate it on LinkedIn

We rewrite your headline and About section together, in the session, so your profile finally says what you actually want it to say. You leave with a 30-day visibility plan for staying in front of the people who matter.

4. Check the implementation

A few weeks in, once you’ve started putting the plan into practice, we come back to review what’s working, what isn’t, and adjust. You’re not left to figure out on your own whether it’s working and reflects who you are.

You’ll leave with:

• Your USP, expressed in one clear sentence

• A professional narrative that flexes across stakeholder, promotion and sponsorship conversations

• A rewritten LinkedIn headline and About section

• A 30-day visibility plan, reviewed and refined once you’re a few weeks into using it

• The language to answer “why you,” without hesitating.

👉 No more waiting to be noticed. No more underselling what you’ve built.

What’s included:

• 4 x 60-minute 1:1 sessions

• Delivered over 4 to 6 weeks, online or in person at my office near Zurich main station

• A rewritten LinkedIn headline and About section, built live in session

• A 30-day visibility plan, plus a follow-up session to review how it’s going

• Email support between sessions

• Practical tools and templates:

  - USP discovery worksheet

  - Narrative framework (one story, three settings)

  - LinkedIn headline and About templates

  - 30-day visibility plan template

This isn’t a LinkedIn tidy-up. It’s building the professional story behind it, so what you say in the room and what your profile says finally match, and a built-in check-in to make sure it’s working before we call it done.

Investment

CHF 750 (pay in full) or 2 × CHF 375

A focused program to build the professional story only you can tell, put it to work in the rooms and on the platform where your next step actually gets decided, and check it’s working before we’re done.

👉Best if you know you’re doing great work, but aren’t yet getting the recognition, visibility or promotion to match.